ECONOMY OF INNOVATION

Single discipline educational activity

Course Sheet

Course code:

000166L

Academic Year of enrolment:

2021

Year of supply:

2021/2022

Type of Course:

Characterising

Degree:

Course of 2nd Cycle Degree in ECONOMICS AND BUSINESS ANALYTICS

Disciplinary Sector:

Applied Economics

Location:

PESCARA

Credits:

Programme Year:

Professor and Collaborators:

MARRA Alessandro

Cycle:

First semester

Hours of classroom activity:

Individual study hours:

102

Prerequisites:

No prerequisite

Objectives

The course aims to:
- provide the basic theoretical tools, needed to study of the economics and innovation of innovative sectors;
- to deepen case studies that constitute solid references in the economic literature, both from the side of the economics of innovation and from the side of the strategies of innovative enterprises.
EXPECTED LEARNING OUTCOMES
The course aims to complete the student's training with notions and tools useful to deepen the essential aspects to better understand the role of innovation in the economy from a theoretical and empirical perspective, as well as basic and applied knowledge on how to allow the company to exploit new technological levers.
The specialized vocation of the course of studies will therefore be completed and enriched by the following skills:
Knowledge and understanding skills
The course aims to provide the principles and methods useful to read the innovation dynamics in innovative sectors, focusing on several case studies that help to understand the change taking place at the level of entire economies, individual sectors and groups of companies.
Autonomy of Judgment
At the end of the course, students will be able to interpret the strategic choices of innovative companies in innovative sectors and understand the impacts on market dynamics generated by the introduction of product and process innovations.
Communication skills
The ability to interpret the innovative dynamics in digital markets and to relate the analysis of the structure of emerging sectors to the resulting innovative performances of high-tech companies is the main result of the course. In fact, the student will be able to combine the knowledge of case studies with the literature on economics and management of innovation, and discuss the most interesting elements related to the growth strategies of new digital enterprises. At the end of the course, the student will be able to elaborate with greater awareness and critically interpret what are the opportunities that technology presents and how it impacts on new businesses.

Contents

The course aims to provide the main conceptual tools through which students can understand the functioning of innovative sectors and the underlying competitive dynamics. These sectors are characterized by the decisive role played by technological and business innovation, the understanding of which helps to interpret the strategies and behaviors implemented by new companies, as well as the emerging needs and purchase choices of consumers.

Extended Syllabus

1. Sources, types and patterns of Innovation
2. Standards Battles and Design Dominance
3. Nature and characteristics of innovative sectors
4. Impacts of technologies on markets
5. Choice of the timing of entry in digital markets
6. Collaboration strategies in innovative sectors
7. Mechanisms and tactics for innovation protection

Recommended Bibliography

- Schilling, Innovation Management, 2017, McGraw-Hill Publisher.
- Malerba, Economics of Innovation, 2014, Carocci Editore.
- Chapters excerpted from textbooks, selected scholarly articles, and course notes.

Methods of Provision

Conventional

Teaching Methods

Our teaching is structured in hours of frontal teaching, discussion of case studies and exercises on software. Frontal teaching consists of theoretical lessons and discussion of scientific articles. During the course, students are offered the opportunity to be involved in case study projects to be carried out in the classroom and in a collective way, so that they can verify and consolidate their understanding of the topics dealt with in the lesson. Attendance is optional, recommended, and the final test will be the same for attendants and non-attendants.

Evaluation methods

Verification of learning:

The students' learning of the notions and tools dealt with in the classroom will also be monitored during the course, through the provision of written tests and the presentation/discussion of scientific articles. In the final exam, the verification of learning will be carried out through an oral test on the knowledge of reference texts and the analysis of issues discussed in classroom. The score of the examination is given by a vote expressed in /30. During the examination, the written tests and the projects in the classroom, the students' ability to apply the knowledge acquired is verified in order to interpret and understand current issues in a broad and structured manner.

Contacts/More Information

E-mail: alessandro.marra@unich.it
Web page: https://economia.unich.it/visualizza.php?type=persona&id=147
Days and hours of student reception: available on the web page above

Università degli Studi
"G. d'Annunzio"

Chieti - Pescara

Aree